In effect, unless you have developers who know Apex, you can’t customise your Salesforce CRM in-house. One of the complaints we hear most often about Salesforce is that because it has its own special little snowflake programming language called Apex, you have limited ability to customise it. And if you can’t do it in-house, there’s a massive network of trusted and experienced Microsoft partners (such as Fusion5) who can do it for you, or even teach your team how! So, there’s no need to rely on a specific or rarely-used programming language. What does this mean for your organisation? Well, it gives you the ability to develop your own customisations internally, based on your specific needs. It’s built using universal web standards such as Java, HTML and. Microsoft Dynamics 365 doesn’t back you into a development corner.
